Lookback vs Userlytics

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Lookback compared with Userlytics
Detail	Lookback	Userlytics
What it does	AI-powered user research platform for interviews, usability testing, and analysis	Human experience is the destination, AI sets the pace.
Stage	Established	Established
Founded	Not given	2009
Based in	Not given	US
Pricing model	Not given	subscription
Pricing	Not given	Not given
Key features	Moderated research with AI-accelerated insights Unmoderated research at scale AI-powered Discover to query sessions and find patterns Automatic recording and transcription Live stakeholder observation Mobile research with gesture tracking Highlight reels and shareable clips Privacy and redaction tools	Moderated and unmoderated testing AI-powered insights and annotations Global participant panel of 2M+ users Automated transcriptions in 23+ languages Sentiment analysis tools Unlimited concurrent testing Card sorting and tree testing ULX Benchmarking Score Video highlight reels and annotations
What makes it different	AI handles time-consuming transcript analysis so researchers focus on insights Combines qualitative depth with quantitative speed Run 10x more studies than traditional research methods AI-assisted follow-ups probe deeper into participant responses automatically Built-in User Interviews integration for fast participant recruitment	Combines human testing with AI-powered analysis Global panel of 2M+ participants across 150 countries in 60 languages Unlimited seats and concurrent testing included Only platform with all EU data hosted and processed in the EU Flexible pricing including bring-your-own-participants options
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	72 no change since last check	70 no change since last check
Trust Flow (Majestic)	27	27
Citation Flow (Majestic)	41	34
Referring domains (Majestic)	798	2143

4 details filled in for both companies.

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